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Disclosure Policy

Who am I?  I am an enthusiastic amateur who loves to cook, and loves to tell people about it.  Cooking is my hobby, and my obsession.  I cook a lot, read about cooking a lot, and think about cooking a lot.  I’ve learned a few things over the years, through classes, reading, and trial and error.  Do I know everything?  Of course not.  That’s part of what I love about cooking – there’s always something new around the corner to learn about or try.  And it usually tastes delicious.

Recipes: I attribute recipes to their original publisher, or whoever inspired me to go wandering off on my own path.  I’m grateful to everyone who helped me learn what I know; they deserve all the credit I can give them and more.  When I don’t attribute a recipe, it’s because it is so traditional that it’s tough to tie back to an original.

Biases: I have biases.  Weber grills with rotisserie attachments, say, or Alton Brown.  I think they’re pretty obvious in my writing.  Just remember, this stuff is all my opinion.  If you don’t like it, say so in the comments.  Or start your own blog.

How I make money: I make money on this blog through the advertising on this site, and when people buy something from Amazon through my links.  It helps defray the cost of recipe ingredients; rotisserie beef tenderloin is expensive.
*As of December 2009, it’s supported my cookbook habit…slightly. I’ve bought this one, and this one, and this one with my Amazon proceeds. Yes, three books in one year. And I gave away the first one!

Free Stuff: This post was inspired by the new FTC guidelines on blogger disclosure.  I have just received my first free item to review, and it came from a company I trust.  (I’m not free to share my review about it yet, but I will soon.)  When opportunities like this come around, I’ll decide if the item is worth reviewing.  When I write about it, I’ll disclose that I received the item for free.
*Everything in my “Things I Love” series is purchased with my own money.  Those posts are because I’m a gadget geek, and I can’t help sharing about the stuff I love to use.  I’m going to distinguish freebies with a different title, maybe “Dad Reviews…” or something like that. “Review:” is the title I’m using.  Not very original, I know, but it explains things best.
[Update 12/29/2009]: Now I can tell you it was All-Clad’s d5 cookware – they sent me a pan to review.

What do you think?  Does this feel like the right approach?  Anything I missed?  Am I selling out to The Man?  Leave your thoughts in the comments, below.
*Written while listening to “Sell Out” by Reel Big Fish

Thank you for reading my blog. Your comments and questions are what keep it interesting!

Inspired by:
The new FTC guidelines on endorsements and blogging.

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Hi! I’m Mike Vrobel. I’m a dad and an enthusiastic home cook; an indie cookbook author and food blogger with a day job, a patient spouse, and three kids who would rather have hamburgers for dinner.

1 Comment

  1. of course you are not selling out. More than once, i have bought a more expensive ingredient JUST because I knew I was blogging the event. I would say I have spent far more money because I blog than I make from the same sources you make money from.

    Not selling out, realistic.

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